glassypeaks

No, they say at least twice and I am almost positive it's THREE TIMES I could go back and check, but I was looking close and all that I could see of the CD was the reflective bottom. CBS would never promote copywrite infringement of intellectual property. Again, give me a break.

"Isn't it possible that sometimes writers use brand names just for the sake of more realistic dialogue?" I'm not saying it has NEVER happened, but why would you do for free what someone is willing to PAY you for. We are talking about major corporations that are driven by bottom lines making this stuff. . This is not their first rodeo and they don't leave cash on the table. Brands don't get mentioned just because. With Tivo allowing folks to skip commercials (not to mention you tube etc), they are finding more creative ways to generate ad revenue. Wow, I can't even believe how oblivious to t

"why didn't they mention the name of the new CD?" Prob would have made it way to obvious / obnoxious . I mean this is already fairly new territory just to integrate a band and you have got to be kinda careful not come on too strong. What if they had said "Hey Roger please don't break my new Sky Blue Sky Wilco Album" That would have been over the top. I think that they got as much in as they could without the whole thing stinking. Another example of similar integration was on the Entourage season finale, when Arie is trying to book a flight to Cannes and tells Loyd to call his boy "xxxx"

"Not every piece of music used in a TV show is placed there by advertisers, believe it or not. If the use of Wilco was an intentional marketing ploy they would've used something from the current record don't you think, not something from their least popular first record. Also, the use of a Replacements song, a band that isn't even around anymore can't possibly be seen as something stemming from a marketing deal, or maybe I missed something." Sure TV show producers pick soundtracks just because they like the music. It happens all the time. What they don't do is repeatedly say the band name wh

I have limited info about how this goes down. But, one of my best friends works for The Discovery Channel in Manhattan and all she does is work on integrating products into Discoveries shows. (ie: The kids on a reality show about quintuplets might eat Koshi brand cereal etc.) When it's done well, it is not supposed to be obvious. This marketing technique is extensively used (basically anytime you see a character ask for a product by brand, drink a Pepsi etc) She has an entire department that does this stuff (actually three: one that comes up with ideas, one that contacts and tries to sell the

I mistakenly posted the following in the "In a Future Age" section with a poll... "Last night on How I Met your Mother a tv show on CBS, there were significant references to Wilco. In the episode one of the characters is trying to get two girls back to his apartment so he tells them they should go listen to the new Wilco cd. Then, he gets upstairs (I believe they even make a comment about it being a great CD for getting girls or hanging out or something like that) , goes in his room to get the Wilco CD when his room mate out of spite that his friend is about to "ride the tricycle" snaps the