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for some reason i take it personally when my favorite songs are put in commercials. most recent horrors:

 

the the "this is the day" in an M&M commercial

Hem "Half an acre" in some insurance company

M.Ward in a cadillac(?) commerical

 

surely there are others...?

 

oddly, i didn't mind it when VW used Pink Moon, in fact, it made me want to buy a VW, but these others--yuck.

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I only slightly cringe at these.

When I first heard Matt Ward's "Here Comes The Sun Again" on the Caddy commercial I went through a few brief emotional responses. First, "COOL! M. Ward". Secondly, "Shit, it's a Cadillac commercial". Thirdly, "pfft...what ever".

 

It's not that I care their licensing their work for products, it's more selfishness on my part. Like M. Ward is our little secret kind of thing. Which I acknowledge is totally nuts. The guy has to make a living and honestly this is a much more lucrative way of producing income. You can't fault an artist for that.

 

NPR is doing a story on this subject Thursday morning I believe...

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i guess i resent the unimaginativeness of the commercial when its a cool song i love. That's why i didn't object to the VW ad, or many of the VW ads, which have also featured Trio and others. The M&M ads, on the other hand, make me want to buy anything BUT m&ms because the ads are so stupid. And i can't help but wonder if M.Ward would buy a caddie. If he wouldn't, why would he let his music sell one?

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It bothers me most when an advertiser attempts to appropriate a small snippet of lyrics to fit the advertising message, regardless of the actual subject matter of the song. Several companies have used "There She Goes" by The La's to advertise products, despite it being a song about heroin use. Iggy's "Lust for Life" is another example.

 

These aren't necessarily "favorite" songs of mine, but they make me seriously question the people behind the product. I mean, WTF? Obviously they think I'm stupid, and that's not really a way to try to sell me something.

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In general, I don't care about licensing songs for advertising. It's a non-issue for me. In most cases, I think the whole idea of "selling out" is an artificial distinction based upon an artificial, idealized notion of artistic purity.

 

In related news, this morning I heard the New Pornographers in a commercial for (I think) Phoenix University, and I've been hearing Spoon all over the place.

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Honestly, it doesn't bother me anymore hearing popular tunes in commercials. I've said it before, but: this is modern marketing.

 

Great songs are pimped in movies, on network t.v. shows, and yes, commercials these days. With music technology the way it is (Napster/cd-burning/etc.) artists are turning to more mainstream options for revenue.

 

My take?

Hey, it's your tune. Sure, make some money off it. Use it to sell golf clubs or soup if you want. Just don't blame me when I tire of your tune and your motivations....

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I usually don't care about such songs being used in commercials. the only ones that do bother me are Beatles songs. because I know that Michael Jackson is probably proffering from those commercials.

:hmm

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YES. that commercial w/ the NPs playing is beyond bizarre to me.

 

He probably had a good buzz on when he picked the song

 

http://www.eastvalleytribune.com/index.php?sty=48663

 

University of Phoenix founder John Sperling provided financial support for medical marijuana campaigns in Arizona, and gave money to the Marijuana Policy Project once in 2002, said Oechslin. Peter Lewis, chairman of the Progressive Insurance Companies, has contributed money to medial marijuana efforts in Arizona, and is funding the grants program at the Marijuana Policy Project.

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I don't care as long as those artists are being paid. I think of it as a day job. If you were in a marginally selling band, and someone offered you a fairly large sum of money for a piece of one of your songs, wouldn't you take it?

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I don't care as long as those artists are being paid. I think of it as a day job. If you were in a marginally selling band, and someone offered you a fairly large sum of money for a piece of one of your songs, wouldn't you take it?

 

Are you saying that you liked the Outback/Of Montreal commercial?

 

Ugh. :no

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I usually don't care about such songs being used in commercials. the only ones that do bother me are Beatles songs. because I know that Michael Jackson is probably proffering from those commercials.

:hmm

 

 

which is half of why the guthrie song bothers me. who gets the money? that, and the fact that he would give away his guitars and was pretty much outside of the commercial ideal (quitting radio jobs that paid well to bring aid and comfort to pickers in california).

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I don't worry about it too much, because most of the music I really love will never be used for a commercial. Lou Reed's Heroin, The Grateful Dead's Keep Your Day Job and Frank Zappa's Broken Hearts Are For Assholes just aren't good vehicles for promoting a product. :lol

 

right on!!! :thumbup

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I usually don't care about such songs being used in commercials. the only ones that do bother me are Beatles songs. because I know that Michael Jackson is probably proffering from those commercials.

:hmm

 

 

I thought he had to sell the rights to the Beatles catalogue, to pay his legal fees.

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I thought he had to sell the rights to the Beatles catalogue, to pay his legal fees.

 

perhaps he did. then who's getting the money? whatever, I still hate it.

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for some reason i take it personally when my favorite songs are put in commercials. most recent horrors:

 

the the "this is the day" in an M&M commercial

Hem "Half and acre" in some insurance company

M.Ward in a cadillac(?) commerical

 

surely there are others...?

 

oddly, i didn't mind it when VW used Pink Moon, in fact, it made me want to buy a VW, but these others--yuck.

 

 

As a The The fan I don't blame him for trying to make some money. -- Even though he used to complain so much about commercialization in America. But it is totally possible that Matt Johnson doesn't see a penny from this since Sony owns the rights and they have been less than supportive of him.

 

As for the MWard commercial I was like cool, then that sucks, then who cares it's his music.

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It bothers me most when an advertiser attempts to appropriate a small snippet of lyrics to fit the advertising message, regardless of the actual subject matter of the song.

Like that jeans commercial with "Fortunate Son" playing in the background and the opening lyrics are snipped to

"Some folks are born made to wave the flag" while an American flag waves dramatically in the background. :ermm That one seems taken WAY out of context.

 

I don't know who is buying those jeans, but "It ain't me/It ain't me". :lol

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